Logo Design & Branding Creation

My Role: Graphic Designer
Software: Adobe Indesign, Adobe Photoshop

I developed the full branding package for High North Scaffolding Inc., including logo design, marketing materials, and a responsive website. The visual identity balances strength and professionalism with clear construction-inspired elements, ensuring recognition across trucks, signage, uniforms, and digital platforms.

Colour Pallet

Logo Design

Design Approach

My process began with research into the scaffolding and construction industry, focusing on visual symbols that communicate stability, reliability, and northern identity. I explored multiple directions—text-based, minimalist, and illustrative before arriving at a solution that integrates scaffolding structures with bold typography and a mountain motif. This combination captures both the technical precision of scaffolding and the company’s northern heritage, resulting in a brand system that feels both grounded and distinctive.

Poster Design

Scaffolding Banner

T-Shirt Design

1Pager Design

Truck Wrap Design